When people think about Austria, Alpine hiking & skiing, Vienna’s imperial splendor and historic architecture often come to mind. True enough, and yet “Holidays in Austria” stands for a lot more! Our brand emphasises what makes a trip to Austria truly unique for visitors.
The Austrian National Tourist Office (ANTO) is Austria’s national tourism organisation. Its main goal is to secure and expand Austria’s competitiveness in cooperation with all Austrian tourism partners. The core competencies are the development of the brand “Holidays in Austria”, opening up the most promising international markets through innovative and modern marketing and partnering with Austrian tourism businesses as well as acting as an essential platform for tourism networking.
The range of activities include above-the-line advertising for the tourism country Austria, media cooperation, the organization of fairs and sales platforms as well as cooperation with local tour operators, travel agents and trainings for the travel agency and event sector. ANTO also supports Austrian tourism suppliers with customized marketing activities tailored to the respective needs and market chances.
ANTO is here to help travel industry partners in a variety of ways:
More information on b2b.austria.info/uk
The press service of ANTO is supporting travel journalists and writers with:
More information on press.austria.info/uk