CloseTo promote increased future travel to Samoa, STA has teamed up with Fiji Airways to launch the CHOGM 2024 Global Sale campaign. The campaign will run from October 14th to November 11th, 2024, and will target key source markets, including Australia, New Zealand, the United Kingdom (UK), North America, and China.
This collaboration involves various distribution partners and wholesalers who will offer enticing travel packages to Samoa. These packages will feature not only discounted airfares but also attractive accommodation deals for the period covering January to September 2025.
The campaign aims to drive bookings during the off-peak season, with the ultimate goal of promoting high visitor arrivals, boosting hotel occupancy, and stimulating local businesses through increased visitor spending. This collaborative effort seeks to enhance the tourism industry in Samoa and strengthen its position in the global travel market.
