Samoa Tourism is excited to share the recent visit of our brand ambassador, the esteemed celebrity chef Monica Galetti, based in the United Kingdom. Hosted by Samoa Tourism Authority, Galetti’s visit is part of our ongoing commitment to enhancing Samoa’s visibility on the global stage, including the United Kingdom and Europe.

Samoa has been honoured with the “Emerging Island Holiday Destination” award by the National Tourism Magazine in China, held earlier this month. This accolade is a testament to the dedication and hard work invested by the Authority and the tourism sector in promoting Samoa as a premier travel destination within the Asia and China market.

The cruise industry has shown significant growth recently, with an increasing number of vessels scheduled to dock in Samoa this year. I am pleased to report that several cruise liners have already secured bookings for trips to Samoa through 2027.

For the first quarter of this year, we anticipate a total of 10 cruise liners will make port calls to our shores. This figure is likely to rise as shipping agents continue to finalize their itineraries.

The positive impact of these cruise ship visits has been felt throughout the local economy, benefiting hotels, tour providers, businesses, and taxi operators alike. 

A total of 27 cruise ships have been confirmed as of this month for 2025. STA as part of its hospitality services continue to provide Meet & Greet for every cruise ships with traditional entertainment on the pier.

Entertainment is provided by over 15 local church youth groups registered with STA that gives tourists a taste of Samoa’s hospitality and hype up passengers for their short visit around the island. 

As the days get warmer and the sunshine shines brighter, Miami is bursting with new adventures for every kind of traveller. Whether you’re an adrenaline junkie, a culture enthusiast, or just looking to unwind, Miami has something for everyone this spring.

Explore the latest hotspots, from exciting outdoor escapades to hidden cultural gems. Savour mouthwatering dishes at the newest dining spots, or relax at luxurious, newly opened hotels. No matter your vibe, there’s a fresh experience waiting for you between March and May.

Ready to make the most of Miami this spring? Here’s your guide to the hottest attractions, must-visit restaurants, and relaxing escapes.

We are delighted to announce that Dwayne “The Rock” Johnson is coming to Samoa after 20 years since he last visited. During his previous trip, he was bestowed the chief title of Seiuli by the late Malietoa Tanumafili II.

This is exciting news that all Samoans should be proud of, especially in our industry as we look to increase Samoa’s visibility in the USA and the North American market.

The Rock’s status as one of Hollywood’s biggest stars, with millions of followers around the world, will undoubtedly enhance our marketing strategies.

Samoa Tourism Authority, in particular, is ecstatic and cannot wait to welcome The Rock back to his home country. 

Stay tuned as we begin prepsarations for his visit to Samoa!

The Greater Miami Convention & Visitors Bureau (GMCVB) has announced the return of Rainbow Spring. The annual LGBTQ+ program, now in its third year, runs from 01 March to 30 June. Diversity and inclusivity remain at the core of Miami and Miami Beach, and the Rainbow Spring initiative continues to grow and provide LGBTQ+ visitors with a dynamic array of unique programming and promotional offers, enhancing their experience throughout the spring season. This year, the GMCVB is once again joining forces with long-time partner, Expedia, and expanding the program’s international reach through an exciting new partnership with Booking.com. This collaboration will target key markets including Madrid, Berlin, Amsterdam, Milan, and Brussels, further cementing Greater Miami and Miami Beach as a global hub for LGBTQ+ travellers.

Step into the curious world of Bugs, an immersive special exhibition currently on view at the Phillip and Patricia Frost Museum of Science in Downtown Miami.

Known the world over for its bustling nightlife, Miami offers a countless choice of bar options that are constantly emerging on the scene. From craft cocktail bars to wine bars to dive bars, no matter your vibe, take your pick from these coolest newcomers to add to your list.

Alfons Mucha is one of the most famous Art Nouveau artists, whose charisma captivated renowned women and actresses. Thanks in part to Mucha’s descendants, the new Mucha Museum will open at Savarin Palace in Prague on February 24, 2025. It is housed in the renovated Baroque Savarin Palace in the very heart of the Czech capital, on Na Příkopě Street. And it’s truly magnificent, just like Mucha’s Art Nouveau paintings.